REPORT: Gary Bettman and the NHL suffered a hard blow

In fact, Gatorade announced that they will not renew their partnership with the NHL next season. They will now "focus on college NIL deals and women's sports and other innovative efforts in sports".

Why? According to Gatorade, they were not aligned with the league on the financial commitment to renew.

Gatorade signed a 5-year deal with the NHL back in 2018.